It’s becoming somewhat rare these days to find personalised service in some stores. While those working in customer service might be polite and wish you a good day, it’s just not quite the same as engaging with customers in a personalised way and ensuring they leave satisfied.
At the risk of sounding ‘old,’ I have to say that I remember a time when there were fewer supermarkets and department stores, and those working in service knew their products and often knew their customers well. You could be confident that they would be able to suggest a product that was right for you and explain the ins and outs.
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This personalised service made it far less likely that we would get a product home and find that it wasn't suitable. The interaction between sales clerk and customer seemed much friendlier and more satisfying to both parties. Today it is far less personal and much more stressful.
But, to be fair, people working in customer service deserve our respect. It’s not an easy job and it’s becoming harder every day. I have relatives who work in the industry and I am always hearing tales of long, repetitive days and difficult customers.
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Those who do deal on a one-to-one basis with customers have to endure rudeness, abuse, shoplifters and sometimes even threats of violence, so is it any wonder that they have days when it’s difficult to raise a smile or to have to deal with yet another customer complaint?
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Let’s keep that in mind the next time we’re in a store or receiving service from someone. A friendly smile and a genuine ‘Thank you’ can not only brighten their day, but can make their job much more enjoyable, and there’s an added benefit – it can make us feel great too, knowing we've made a difference.